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    KA E-commerce Executive - Madrid, España - PUMA

    PUMA
    PUMA Madrid, España

    hace 3 días

    Default job background
    De jornada completa
    Descripción

    YOUR MISSION

    Primary responsibility is to grow market share within a designated account list (PURE PLAYERS & ECI SHOE SHOPS) through the combination of acquiring new business and increasing current client spend while increasing client satisfaction.

    The KA E-commerce Executive has three main objectives:

    COMMERCIAL FOCUS (60% of time):

    • Manages KA relationship for ecommerce channel, creating a solid referral relationship with the e-comm KA teams.
    • Leads and manages the strategic agenda with the e-comm KA.
    • Helps improve business processes and make us more effective in supporting our KA on digital business.
    • Work close to the Customer service teams to leverage commercial opportunities, ensure appropriate support, product availability and deliveries. Responsible for OB management.
    • Support Key Account Manager in establish and communicate internally the seasonal calendar, explaining the objectives, content, and deliverables of the different meetings.
    • Pro-actively support Key Account Manager in suggesting selection recommendation according to Net Sales objectives, respecting range segmentation.
    • Creation of assortment adapted to the client's needs and sell out.
    • Organize Logistics aspects for the presentations (agenda, rooms, catering, and models booking, samples, PPT templates, handbooks, etc.).

    DATA FOCUS (25% of time):

    • Create the necessary reporting for the accounts' monitoring.
    • Business Analysis / Data driven: Continuous analysis of e-comm KPI's, sales KPI's and results, ROI and key drivers. Stablish proper learnings and strategies based on the analysis to grow the digital business.
    • Product Analysis and control in the KA e-comm: assure correct arrival, visibility and purchasing.
    • Monitoring and analysis of weekly stock replacement to improve customer reorder ratios.

    STRATEGIC FOCUS (15% of time):

    • Develop the e-comm sell in strategy together with sales accounts.
    • Searches for tactical opportunities & promotions to increase sell out.
    • Collaborate with the Teamhead ecomm in leading campaigns and implements promotions and maximize the e-comm strategy visibility.
    • Deliver best shopping experience to make sure people choose and buy our brands online vs our competitors.
    • Store and digital visit on a regular basis, report KAM and PUMA Iberia Management on business status, competition activity and product sell-through.
    • Establish pro-actively personal relationships with the Account Buyer teams.

    YOUR TALENT

    Education:

    University degree, Business Administration or Marketing preferable.

    E-comm or Digital Marketing Postgraduate Degree is desirable.

    Languages:

    Spanish required.

    English required.

    Experience:

    3 to 5 years of E-comm and Sales experience in consumer goods, fashion or athletic product industry.

    Team management or project management experience preferable.

    Capabilities:

    Strategic mindset

    Analytical skills

    Commercial skills

    Communication skills

    Problem Solving

    Planning & Organizing

    Product & Market knowledge

    SPEED & SPIRIT

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