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    Crm Specialist - Barcelona, España - Walters People

    Walters People
    Walters People Barcelona, España

    hace 1 semana

    WALTERS PEOPLE background
    Descripción

    Job Summary/IntroductionWe are proud to present you with the opportunity to join a well-established and international company leader in their sector, helping people to develop themselves personally and professionally whilst travelling.

    With offices throughout the world and based in Barcelona, they are looking for a CRM Specialist for their marketing team.

    The CRM Specialist will be part of a multidisciplinary team, highly experienced and very professional working in a collaborative way.


    DescriptionFunctions:


    The CRM specialist will contribute to the implementation and optimization of customer relationship management (CRM) strategies using tools like Salesforce Marketing Cloud .

    The ideal candidate will have a strong understanding of CRM principles, marketing automation, and a keen eye for data-driven decision-making.1.


    Campaign Execution:

    • Design, build, and execute targeted email marketing campaigns using Salesforce Marketing Cloud, or other CRM solutions.
    • Collaborate with cross-functional teams to ensure seamless integration of CRM strategies with overall marketing initiatives

    2 Data Management:

    • Manage and maintain CRM data integrity, ensuring accurate and up-to-date customer information.
    • Segment and analyze customer data to tailor campaigns for specific target audiences

    3 Automation and Personalization:

    • Implement marketing automation workflows to enhance customer engagement and drive personalized interactions.
    • Work closely with content creators to ensure messaging aligns with segmentation and personalization strategies

    4 Reporting and Analysis:

    • Monitor and analyze campaign performance metrics, providing insights and recommendations for continuous improvement.
    • Generate regular reports on CRM KPIs and present findings to the marketing team

    5 Collaboration:

    • Collaborate with the broader marketing team to align CRM strategies with overall marketing goals.
    • Work closely with sales teams to ensure effective communication and coordination

    Requirements:

    • Proficient level of English – additional European language is an advantage
    • Bachelor's or Master's degree in marketing or business administration
    • Marketing Cloud certification required, or 2+ years of proven experience in a similar CRM role or marketing coordination role.
    • Strong understanding of email marketing best practices and marketing automation.
    • Analytical mindset with the ability to interpret and leverage data for decision-making.
    • Excellent communication and collaboration skills and ability to engage and inspire various stakeholders.
    • Detail-oriented with a focus on delivering high-quality, error-free work.
    • Project Management skills, organizational and time management skills.
    • Strong in teamwork with a can-do and positive attitude.
    • Familiarity with HTML, CSS, AMPscript for email template customization would be preferred.
    • Familiarity with SQL for data management would be preferred

    Benefits:

    • Competitive salary package
    • Offices in the heart of Barcelona
    • 2 days/week remote work

    Flexible working hours:
    Monday-Friday 8-9:30h. until 17-18:30h.

    • Lunch vouchers
    • The opportunity to develop your skills in an international environment, in the exciting field of language travel.
    • A young and dynamic work atmosphere.
    • An environment where corporate ethics and sustainable development matter.
    • International work environment, in the exciting field of language travel. Professional, highly collaborative, and friendly colleagues
    • Free coffee and tea
    • Free breakfast on Mondays and fresh fruit on Thursdays
    • Language courses abroad
    • Medical insurance benefits
    • Internal trainings
    • Opportunities for personal and professional development
    • Regular afterwork and team building activities.
    For a chance to be considered for this great opportunity, apply nowFor direct consideration, you can also send your direct resume to
    :
    Please include your first and last name

    Email:
    @Phone:
    Please include your country code

    CV / Resume:
    Yes, I am currently eligible to work (work permit/visa/citizenship) in the country to which I am applying. No, I am not currently eligible to work (work permit/visa/citizenship) in the country to which I am applying.#J-18808-Ljbffr
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