- Implement optimization solutions: build campaigns for highvalue advertising customers
- Create keyword packs, bids, and budget suggestions
- Gather and analyse data at both account and campaign level
- Create reports to support or aid the optimization strategies
- Use optimization techniques and work aligned to customers' goals across Search, Search Network (GSN), Mobile and Video
- Identify general opportunities in an account to help seize sales opportunities
- Maintain a thorough understanding of departmental process and policies
- Demonstrate innovation and intuition in identifying areas requiring operational adaptation or improvement.
- Native/fluent in German or Danish, both oral and written. Fluent in English (at least B2 level)
- Minimum 12 years' experience in Digital marketing roles
- Experience working in a B2B environment and active use of Digital/Internet and online applications (AdWords, Advertising, etc.)
- AdWords Search fundamentals certified will be considered as an advantage
- Computer literate with sound knowledge of Microsoft Office suite (especially Excel)
- Technologically savvy and strong interest in new digital marketing trends
- The ability to learn, retain and apply large amounts of product, process and policy information
- Demonstrated capacity for critical thinking, analysis, and attention to detail
- Strong work ethics with constant focus on quality
- Able to perform independently and as a part of the team.
- Excellent remuneration package based on experience, skills and performance
- Be part of a dynamic and creative team with positive and friendly atmosphere
- Guidance and tools to reach your full potential
- Hybrid work model
- Meal allowance.
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Digital Marketing Optimisation Specialist - Barcelona, España - Personalbüro U. Herrmann
Descripción
DUTIES AND RESPONSIBILITIES:
REQUIREMENTS:
BENEFITS:
remote -later hybrid