hazel dempsey

Hello, I’m Hazel a creative copywriter, editor & communication specialist.

- I have 9 years copywriting & content creation experience with B2B, SaaS & B2C organisations.

- I’m multilingual - native english and also fluent in Spanish and Catalan

- I have a degree in English Literature, a Masters in Social Science and 10 years experience in the Education industry

- I'm the owner, editor and copywriter @ Feministfactclub.com

- I was the Executive Assistant at ADP for 6 years, where my my skills in multitasking, time management & project management came in very handy!

- I was awarded Toastmasters ‘Speaker of the Year’ 2017 / 2018, because at heart I’m a storyteller who knows how to connect with an audience

• Copywriter & Content Editor
• Communications Specialist
• Corporate Social Responsibility Manager
• Executive Assistant

Copywriter, Content Editor (2021 - 2022)

• Copywriter & content editor for international jewelry designer, Aleyolé 
• Delivered weekly newsletters (Average newsletter revenue: 1500€)
• Created daily social media copy (Instagram posts, stories, games. Tik Tok & Youtube)
• Provided video scripts, feature interviews, press releases, marketing materials, translations & push notifications
• Provided internal communications: HR documentation, Customer Service scripts, terms & conditions, web services
• Created & edited web content (landings, banners, campaigns, pop ups, CTAs, product names & descriptions, SEO best practices)
• Developed jewelry collections with Design & Marketing teams
• Audience size:
  • Social Media: 340k 
  • B2C direct: 150k 
  • B2B: 400 retailers worldwide
• Software: Asana, Trello, Google Drive, Mailchimp

Copywriter, Content  Editor (2018 - 2021)

• Copywriter, content creator & editor of online blog, website & podcast
• Social media management, branding, strategy, graphic design, video, Instagram stories, community development
• Software: Wordpress, Lightroom (Photography), Adobe Spark (Video), GarageBand (Audio), Canva (Graphic Design)
• Created ‘Taking Up Space’ campaign with global influencers. Reached a combined audience of 130,000. 
• Highly organised self starter. Detail oriented, deadline focused, with consistent fresh content creation

Communications Specialist, Copywriter ADP (2015 - 2018)

• Global communications for a multinational SaaS corporation
• Researching, copywriting, editing, formatting, HTML, distribution, analytics
• CMS: Oracle Eloqua
• Provided copy for corporate website & printed industry publications
• Developed & managed corporate blog 
• Transformed high-tech content to engage general audiences
• Produced events. Client facing. Time sensitive.
• Project Managed national & international campaigns

Corporate Social Responsibility Manager, ADP (2013 - 2017) 

• Developed a tailored CSR strategy (Executive level to grassroots)
• Achieved a 40% reduction in environmental emissions & costs in first year
• Delivered largest impact in employee experience & satisfaction (3 consecutive years) 
• Managed intranet blog, industry newsletters, marketing material 
• Project Managed development of lifestyle software 
• Deployed cross-organisation CSR initiatives & campaigns:
  • Sustainability 
  • Community integration 
  • Collaboration with small local businesses 
  • Education Mentor Program (local schools)
  • Diversity & inclusion
  • Innovative fundraising campaigns 
  • Health awareness 

 Executive Assistant to the General Manager, ADP (2009 - 2015)

• Executive Admin to General Manager & 24 hour support (Travel, agenda, expenses, meetings miscellaneous)
• Managed Board of Executive meetings. VIP liaison. Translations. Relocations. Internal Marketing.
• Produced International Annual Conventions. Budget, 100,000 Euros.
• Delivered Executive & Management offsite conventions.
• Managed bi-monthly international ‘Town Hall’ meetings (Concept, content, logistics, guest speakers & audio-visuals)
• Office Events Manager (Christmas, summer, sports, social)

Awards & Achievements 

• General Manager’s Annual Award. (“Most powerful impact on the overall business unit”) (Corporate Social Responsibility) (ADP)
• CEO’s Recognition award for outstanding achievement in Corporate Social Responsibility (ADP)
• 3 time winner of ‘Biggest Impact on Employee Satisfaction’. Corporate Social Responsibility (ADP)
• Peer Recognition award for teamwork and professionalism (ADP)
• Best Public Speaker award, Toastmasters (ADP)

• Masters in Social Science, University College Dublin
• Degree in Sociology, English Literature &  German at UCD
• Digital Marketing, Content & Community Management, Galileo University
• Digital Branding & Engagement, Curtin University
• Writing for Social Media, Berkeley University
• Corporate Social Responsibility, Compliance & Governance, IESE
• Writing for Social Justice, Berkeley University
• Empathy & Emotional Intelligence at Work, Berkeley University
• The Science of Wellness, Yale University
• Project Management Training, CAPM, Barcelona
• New Models of Business in Society, University of Virginia
• CELTA Teacher Training, Emerald Institute, Dublin