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    Retail Specialist - Madrid, España - Publicis Groupe

    Publicis Groupe
    Publicis Groupe Madrid, España

    hace 6 días

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    De jornada completa
    Descripción

    Job Description

    A Retail Media Specialist is responsible for the retailer presence of a brand. They are in charge of planning and implementing digital media campaigns aligned with business goals on media platforms such as Amazon Ads, Criteo, Citrus Ads, etc.

    The key responsibilities include:

  • Developing a relationship with the client's retail media point of contact.
  • Understanding the brand business needs in retail media.
  • Implementing the media marketing strategy in retailers such as Amazon, Primor, Carrefour, Día, etc.
  • Optimizing results and finding growth opportunities.
  • Analysing and reporting campaign results and brand performance.
  • Coordinating the advertising media plan.
  • Managing end-to-end digital campaigns from the media platforms.
  • Maintaining a strong online brand voice in online retail sites.
  • Maintaining a solid knowledge of retail media tools.

    • Qualifications

    What we're looking for:

  • Experience: 2-3 year in retail media tools
  • Proficient in English (B2 or higher).
  • Communication and interpersonal skills
  • Analytical skills; Amazon Search Ads, Amazon DSP
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