- Implementación de todas las acciones de comunicación que se llevan a cabo desde el equipo de Marketing & Communications global con el resto de stakeholders de la compañía.
- Organización de eventos.
- Planes de comunicación360o.
- Campañas de Marketing Digital.
- Ideación y elaboración de vídeos.
- Coordinación y elaboración de casos de éxito con clientes en distintos formatos (web, vídeo testimonial, etc.).
- Experiencia en copywriting y generación de contenidos y materiales: web, blog, mailing transaccional, campañas de posicionamiento, etc. Se precisa un buen comunicador y que le guste escribir de una forma original.
- Usará regularmente herramientas para medir nuestras campañas, haciendo sugerencias proactivas sobre cómo optimizar nuestra presencia online.
- Experiencia en gestión de campañas en distintos canales (redes sociales, blog, web, paid media) con distintos stakeholders de distintas empresas, dentro y fuera del Grupo.
- Gestión de los procesos internos necesarios y coordinación con las áreas de Compras, Compliance, Legal, Comité de Patrocinios, etc. para las acciones que lo requieren dentro de los diferentes planes de comunicación.
- Dar visibilidad de los equipos, las instalaciones y los proyectos de la empresa en local a nivel global, para acercar a los equipos y aumentar el espíritu de equipo.
- Al menos 5 años de experiencia en Marketing y Comunicación.
- Capacidad Analítica.
- Experiencia demostrable en la ideación e implementación de planes de comunicación.
- Experiencia en planificación y ejecución de acciones de comunicación con terceros.
- Experiencia en prensa / relaciones con los medios.
- Experiencia demostrable en generación de contenidos.
- Valorable experiencia trabajando con equipos virtuales e internacionales.
- Fuertes dotes de comunicación tanto en español como en inglés.
- Grado en Comunicación, Marketing o similar.
- Máster en Comunicación o Marketing.
- Certificación oficial de inglés. Mínimo obligatorio B2.
- Experiencia en herramientas de colaboración (Teams, OneNote, SharePoint).
- Experiencia en Software de Microsoft (Outlook, Teams, Word, Excel, PowerPoint).
- Experiencia en herramientas de gestión y planificación (Planner).
- Experiencia en Social Media (LinkedIn, X, Instagram, YouTube...).
- Un plus – conocimientos de Creative Cloud (Adobe, Photoshop, InDesign, Illustrator).
- Un plus – conocimientos de edición de video.
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marketing & communications analyst (sustitucion) - Madrid, España - Gi Group SpA
![GI GROUP SPA background](https://contents.bebee.com/companies/es/gi-group-spa/background-bxzut.png)
Descripción
Desde Gi Group, la firma de servicios de trabajo temporal y permanent placement de Gi Group Holding, multinacional italiana líder en soluciones de Recursos Humanos, estamos convencidos de que podemos ayudarte a encontrar tu trabajo ideal. Es sencillo, cuidamos de ti y nos preocupamos por potenciar tu carrera profesional.
Desde Gi Group buscamos incorporar un/a Marketing & Communications Analyst para realizar una sustitución en una importante empresa de Telecomunicaciones ubicada en Madrid.
El área de marketing y comunicación define y ejecuta la estrategia de posicionamiento de la empresa, que ofrece una cartera completa de soluciones tecnológicas integradas en Ciberseguridad, Cloud, IoT, Big Data, Inteligencia Artificial y Blockchain, a través de distintas acciones de comunicación, marketing y branding, para reforzar su posicionamiento como compañía líder en el mercado B2B de soluciones tecnológicas.
Dentro del equipo de Marketing y Comunicación, el área de Comunicación Estratégica lidera los planes de comunicación globales de la compañía para mejorar la visibilidad y el conocimiento y percepción de la marca a nivel global, tanto interna como externamente.
Las funciones que llevará a cabo la persona seleccionada son las siguientes:
Experiencia:
Requisitos mínimos / Formación:
Se ofrece:
Contrato de sustitución para cubrir una baja.
Salario – 35.000
Horario: L-V de 09:00 a 18:00 aprox., modalidad híbrida de teletrabajo y oficina.