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Chief Growth Manager - Granada, España - Nestlé Sa
Descripción
Pulse Tab para ir al enlace Ir directamente al contenidoExperiencia avanzada en marketing digitalExperiencia en plataformas digitales de la creación de ecosistemas
Proposito de la posición:
Lidera el desarrollo de la estrategia de la plataforma y se encarga de orquestar y ejecutar el plan anual considerando las marcas Nestlé, clientes, aliados externos como otras marcas culinarias y partners comerciales.
Así como el desarrollo de nuevos modelos de negocio para generar los revenue streams y los proyectos de innovación para crear el ecosistema culinario.
Funciones de la posición:
Desarrollo de Estrategia del ecosistema culinario para ejecutar anualmenteSupervisa la correcta ejecución de Parrilla de contenido integrando marcas Nestlé y Aliados considerando la estrategia general de la plataformaMonitoreo de performance de la plataforma omnicanal Encargado de supervisar la monetización de la plataforma a través de aliados, marcas y partners comerciales externos.
Medios, Data, Producción, MarketplaceIntegración estratégica de los partners para almentar el ecosistema en los siguientes rubros: compra, data & tecnología, servicios y marcas aliadas de acuerdo al journey de compra del usuarioIntegración de tecnología e innovación para acelerar la creación del ecosistema como el modelo de AI de producción y content, connected kitchens, voice, super app.
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