Ismael Abdallah

A highly motivated individual who is passionate about learning and self-development. Continuously seeks out new challenges and opportunities to expand their knowledge and skill set. Believes that learning is a lifelong journey and is always eager to take on new projects and experiences

I have extensive experience in digital marketing and advertising, with a focus on data-driven strategies. As a Global AdOps Executive at Havas Media Network, I optimized ad campaign performance through data analysis and managed advertising operations for diverse clients worldwide. Previously, as a Digital Media Planner at IPG Mediabrands, I executed targeted digital ad campaigns, analyzed ROI data, and collaborated with creative teams to deliver engaging content. Additionally, I have experience as a Product Coordinator at Prevent Mask, where I managed and optimized global ad campaigns across multiple platforms. My track record demonstrates a proficiency in driving successful digital advertising strategies and achieving measurable results.

I hold a Master's degree in Big Data & Business Analytics from ESIC Business School, obtained in 2023. Prior to that, I earned a Bachelor's degree in Digital Business and Global Marketing from ESIC University in 2022. My academic focus has been on leveraging data and analytics to drive strategic decision-making in the digital business landscape. These qualifications have equipped me with the knowledge and skills necessary to excel in roles that require a deep understanding of digital marketing, data analysis, and business strategy