Javier Cámara-Rica 🐝🇪🇸

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Content Marketing For Non-Believers

Content Marketing For Non-Believers


Content Marketing

Content Marketing is a type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services.

Content marketing is the marketing and business process for creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action.

Content marketing is the strategic marketing approach of connecting and engaging with an audience through the publication and dissemination of highly relevant and targeted content. Professionals build trust and establish lasting relationships by creating and sharing digital material across websites, email, social media and paid channels. Through this content, publishers look to resonate with their target demographic while presenting themselves as thought leaders and trusted resources.

Content Marketing uses blogs, podcasts, video, and social media sites as a vehicle and Copywriters write magnetic headlines, persuasive landing pages, and conversion-driven emails.


Establishing lasting, deeper and more successful business relationships

Connections made through passions and common interests create more professional engagement and deeper and more successful business relationships. Learn about professional engagement through passions.


Content Marketing For Non-Believers

Your customers don’t care about you, your products, your servicesthey care about themselves, their wants and their needs.  

Content marketing is about creating interesting information your customers are passionate about so they actually pay attention to you. Learn why Content marketing is the real king by Giampiero Vilardi.




The Content Marketing Pyramid™

 

* curata H you use this 7aphK or framewors., please Cite and Kk to www Crata com

Source: The Content Marketing Pyramid, by Curata.com


People all over the web are looking for someone to lead them. They want expertise. They want new knowledge. They want something of value and benefit. beBee will provide you with this opportunity to showcase your knowledge in an integrated compelling way

beBee is a great platform for learning and teaching. beBe is an engagement-based communitybeBee was developed to inspire and motivate your content creation through its many features and interest based hives though which you can create, showcase and share your content to create a strong personal brand.


Webpages with Articles & Stories

What’s the difference between a normal webpage and a webpage that is content marketing? Consider The Beginner’s Guide to SEO from Moz, a provider of SEO related tools and resources. beBee Producer gives you the platform to do it very easily. You don't need to be a SEO expert , you don't need to know about templates, beBee delivers you an all-in-one platform.

Videos

Gary Vaynerchuk is a master of content marketing using online video, just take a look at his YouTube channel. He got his start creating videos to promote his family’s wine store and through those videos and other online marketing he eventually grew it to a $45M empire. beBee Live Buzz is a great tool to communicate through live streaming video.

Being a content marketing animal: 

Michael Schmitz, head of Content Lab at Publicis, Munich. 

Presentations

When you think content marketing, your brain immediately thinks blogs, eBooks, and whitepapers. But, what about presentations? Your product, service, or organization can easily be showcased through the medium of a presentation. beBee is working on a beBee SlideBuzz platform:  to Take advantage of the opportunity to tell a visually engaging story rather than defaulting to the written word every time.

Podcasts 

Michael Hyatt, author of the best-selling book Platform: Get Noticed in a Noisy World, practices what he preaches. His “This is Your Life” podcast is downloaded 250,000 times each month.  beBee is working on a beBee Podcasts platform:  to Take advantage of the opportunity to tell a buzzing engaging story rather than defaulting to the written word every time.

Books 

Like movies, people often think of books as selling themselves, but savvy marketers don’t sell books just to sell books, they sell books as marketing tools. Michael Port’s sales manual Book Yourself Solid is a great read for entrepreneurs, salespeople, and marketers,

beBee is working on a beBee eBook platform:  to Take advantage of the opportunity to tell a written engaging story.

 

What Is Content Marketing? by Josh Steimler


Content marketing is the process of developing and sharing relevant, valuable, and engaging content to target audience with the goal of acquiring new customers or increasing business from existing customers. Source: Amanda Maksymiw


Traditional marketing and advertising is telling the world you’re a rock star.  Content Marketing is showing the world that you are one. Source: Robert Rose


Content marketing is about delivering the content your audience is seeking in all the places they are searching for it. It is the effective combination of created, curated and syndicated content. Source: Michael Brenner

Content marketing is a long-term strategy, based on building a strong relationship with your target audience, by giving them high quality content that is very relevant to them on a consistent basis. Source: Neil Patel 



More articles about Content Marketing


5 Essentials of Content Marketing by Brian Walt

Storytelling in Content Marketing by Brian Walt

Content Marketing is Mandatory by Mark Hewitt

Seven reliable ways of making content marketing more effective by Michael Spencer

How To Do Content Marketing For A B2B Startup by Abrar Shahriar

8 Content Marketing Tips to Help Your Business on Social Media by Mark Hewitt

4 Essentials to Create Prefect Content Marketing by Brian Walt

Top Ways to Get More Clients & Referrals through Content Marketing by Avik Chakravorty

Content Creation, A Must To Attract Audience And Consumers by Juan Imaz

The 5 Advantages of Blogging Through beBee's Publishing Platform by Abrar Shahriar

beBee, the Content Production and Distribution Hub by Juan Imaz

beBee beats LinkedIn for content sharing by Brian Walt

User Engagement & Satisfaction: beBee Beats LinkedIn by David B. Grinberg



About beBee: The Story



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Comentarios

Lyon Brave

hace 6 años #22

I want to make videos
Your customers don’t care about you, your products, your services…they care about themselves, their wants and their needs. Content marketing is about creating interesting information your customers are passionate about so they actually pay attention to you.

Lisa Gallagher

hace 6 años #20

Great info that helps others to think outside of the box. Great speech by Gary Vaynerchuk! He proves that anything is possible and how!
Rafael Garc\u00eda Romano not bad :-) https://www.google.es/search?q=content+marketing+for+non+believers&oq=content+marketing+for+non&aqs=chrome.3.69i57j69i60j69i59l2.6184j0j1&sourceid=chrome&ie=UTF-8
#30
I agree david frick! producing content is not an approach for immediate impact! It is a medium-long term investment but it is very powerful !
B2B marketers are indeed finding success with content marketing: 62% of B2B marketers in North America say their organization's overall approach to content marketing has been much more or somewhat more successful than a year ago, according to B2B Content Marketing: 2017 Benchmarks, Budgets and Trends—North America. Probably this can help https://www.slideshare.net/mobile/mprofs/2017-b2b-content-marketing-benchmarks-budgets-and-trends
#26
david frick The difference between producing content as a hobby and producing content for business is that expected R.O.I. Why would any business want to invest a lot of time in any activity unless it was a charitable endeavour if there is no expectation of R.O.I. Have the contracts been with large companies? What is your focus?

Phil Friedman

hace 6 años #15

Big companies, Anne, or big projects? I just recently completed a $6M project (not revenue to me, of corse) that derived directly to my publishing activities in LinkedIn.
Is there anyone operating in a B2B space who can trace business directly to content they shared? I am not talking about coaches or consultants serving entrepreneurs but those with big companies as clients.
Seems that someone en jefe did a lotvof research before shooting this excellent article into the blogosphere. THUMBS UP Javier \ud83d\udc1d beBee
beBee, the collaborative publishing platform: https://www.bebee.com/producer/@javierbebee/bebee-the-collaborative-publishing-platform

Gert Scholtz

hace 6 años #11

Javier \ud83d\udc1d beBee Wow, this is exciting! I look forward in particular to the beBee eBook platform. Thank you Javier.

David B. Grinberg

hace 6 años #10

Thank you, Javier, for another brilliant buzz. You make so many excellent points about the importance of content marketing. Any non-believers are sure to change their minds after reading this masterpiece.

Julio Angel 🐝Lopez Lopez

hace 6 años #9

Thank you Javier \ud83d\udc1d beBee Great honey, with imagination, originality and quality the possibilities are enormous.

Lance 🐝 Scoular

hace 6 años #8

👏👏👏👏👏 👍👌 👥ing 🐝🐝🐤🐳🔥🚲
Rafael Garc\u00eda Romano Let's say : "Google is in love with beBee" https://www.google.es/search?q=Content+Marketing+For+Non-Believers&oq=content+mar&aqs=chrome.0.69i59l2j69i57j69i60j69i59j69i60.3263j0j1&sourceid=chrome&ie=UTF-8
thanks George Touryliov for your comments!

Harvey Lloyd

hace 6 años #5

Thanks for this resource Javier it will be helpful as we begin training our admin team in this area. Appreciate your platform and also your thoughts and buzzes.

🐝 Fatima G. Williams

hace 6 años #4

beBee Producer, beBee Live Buzz, beBee Podcasts,beBee eBooks, beBee SlideBuzz. ( Wow ) This is absolutely exciting Javier \ud83d\udc1d beBee. Using beBee producer, and watching beBee live buzz has expanded my opportunities to grow and learn tremendously. I cannot wait to try the upcoming podcasts, eBooks and slidebuzz. I've found the one stop affinity site for all my content creation = beBee. I agree 100% "beBee was developed to inspire and motivate your content creation through its many features and interest based hives though which you can create, showcase and share your content to create a strong personal brand." Thank you to the beBee team for all the hard work. Keep rocking and we'll keep buzzing :) #beBeelove
Food for thought

George Touryliov

hace 6 años #1

Brilliant! Thanks for the must-read buzz Javier! Going to share it.

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