Field Marketing Manager and Abm Manager, Southern - Madrid, España - DigiCert

Descripción

ABOUT DIGICERT
We're a leading, global security authority that's disrupting our own category.

Our encryption is trusted by the major ecommerce brands, the world's largest companies, the major cloud providers, entire country financial systems, entire internets of things and even down to little things like surgically embedded pacemakers.

We help companies put trust—an abstract idea—to work. That's digital trust for the real world.


Field Marketing and ABM Manager, Southern Europe

DigiCert is seeking a Field Marketing and ABM Manager for the Southern Europe Region, who can help us supercharge our growth efforts across our lines of business and geographical footprints.

S/He/Them will be part of a team who will play a key role in both the development and execution of an Account Based Marketing (ABM) and overall marketing strategy that's also closely aligned with the unique business objectives of their assigned region, including partners.

S/He/Them will also be the primary strategic liaison for the field sales organization, ensuring that both corporate and field marketing activities and initiatives are developed in close coordination with local customer trends and feedback.

Specific Responsibilities:

• Managing and delivering field marketing campaigns that encompass demand generation activities, local events, partner relations, and sales enablement initiatives, ensuring messaging and branding alignment across their assigned regions.
• Execute an ABM strategy by acquiring and expand into top regional and national accounts for each of our product lines
• Create regional marketing plans, budget and performance reports for their aligned region, and track progress.
• Exceed key business metrics that include engagement KPIs', qualified demand generation, bookings revenue, and product adoption. Analyze regional audiences, determining a nuanced strategy for each product, market segment, customer, influencer and other strategic relationships in their assigned regions.
• Collaborate with the DigiCert Demand Center for all metrics from the top of the funnel to closed/won: including but not limited to lead scoring, nurturing, hand off to BDR's, signal analysis and /DigiCert response, velocity in funnel metrics, conversion metrics.

Qualifications:

• Bachelor's degree
• 7+ years of experience in Field Marketing in a Software Company. ABM experience would be a bonus.
• Languages: Native or fluent in Spanish, French and English
• A strategic thinker with meticulous attention to detail; the ability to understand the overall business and marketing strategy, translate that into an acquisition strategy and mange execution.
• An understanding of marketing channel experienceboth traditional and new digital models including predictive techniques.
• A proven ability executing complex, global, and cross channel marketing campaigns.
• Excellent collaboration skills (in particular with Sales teams) and the ability to influence and motivate eco system.
• Exceptional written and verbal communication skills.
• Ability to prioritize and manage various projects based on the current business requirements and landscape.
• Ability to flourish in an extremely fastpaced, highgrowth environment.
• High degree of personal drive and able to pursue own intuition and vision.
• Exceptional track record as team player with a willingness to be a leader in their region.

Others:

• Preferred location: France, Switzerland, Spain
• 30% Travel

DIGICERT BENEFITS

• Unlimited paid time off
• Top shelf benefits
• Education, wellness and lifestyle support

DigiCert is an Equal Opportunity employer and is committed to diversity in its workforce.

In compliance with applicable federal and state laws, DigiCert prohibits discrimination on the basis of race or ethnicity, religion, colour, national origin, sex, age, sexual orientation, gender identity/expression, veteran's status, status as a qualified person with a disability, or genetic information.

Individuals from historically underrepresented groups, such as minorities, women, qualified person with disabilities, and protected veterans are strongly encouraged to apply.