Brand Manager Calvin Klein - Barcelona, España - coty

coty
coty
Empresa verificada
Barcelona, España

hace 4 semanas

Isabel García

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Isabel García

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Descripción
LUXURY, BARCELONA

ROLE AND DEPARTMENT Design and implement marketing and trade plans of the brands assigned. Implement the plans - including POS execution
- and track results to recommend on future actions in the market Ensure Corporate Marketing alignment & licenses guidelines fit in all actions, ensuring consistency Design the annual budget plan for the brands and track monthly leading corrective actions if needed. Lead Initiatives Launches (media investment, planning, point of sale execution, trade plan ) engaging all other functions involved in them (Influencer Marketing, Perfect Store, Digital, Sales, Demand Planning, Finance ) Do internal and external vibrating brand presentations.


Leverage market insights intelligence:
identify market, brand and consumer trends to make diagnosis and strategic proposals for the brand. Analyze sell-out and sell-in data to track goals, project results and have brand KPI's under control. Running key business reports of the brands for decision making.

Forecast brand needs in terms of demand planning and ensure a proper Sales & Operations Process together with Supply Chain, Finance and Sales Departments.


THE ROLE

In this role you will be responsible for:
List the key responsibilities. Try to keep them sharp within 5-10 bullet points. Use 'doing' words. For example - "ing". "Running daily reports ensuring high accuracy" rather than "Runs daily reports accurately "

  • Leading a high performing marketing team
  • Running daily reports
  • Tracking team output and performance against business objectives

WHAT YOU'LL BRING

Essential:
Experience as Brand Manager minimum 3 years. Experience in Trade Marketing minimum 3 years. Strong analytical skills, mainly applied in market database tools.

Accountability experience for a full brand P&L Degree and/or Post-graduated in Business Administration Proficiency level of English and Spanish languages Advanced usage on Microsoft office package, mainly excel.

Transversal Leadership skills to lead projects among different functions Proactive attitude, solution provider mindset High cooperation skills, empathy approach on relations and flexible in the positions.

Comfortable in running different projects at the same time, resilient to changes and difficulties.


Desirable:
Used to work in a multinational environment. Experience in luxury industry. Experience working with licensed brands. Digital business mindset & digital activity set management for brands. Used to work with NPD, Nielsen data for analysis and recommendation. Ability to work with more than one brand accountability.
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