Media Development Expert - Madrid, España - Havas Group

Havas Group

Empresa verificada

Madrid, España

hace 3 semanas

Publicado por:

Isabel García

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Descripción

Hybrid

Agency:
Proximia Madrid

Job Description Summary:
The Media Development Expert is responsible for developing and deploying best practices for media experiences specifically for global clients.

The role sits between Strategy and Activation and is the point where Strategy is translated into Media Experiences for global clients.

Job Description:
Mission & Responsibilities

Contribute to champion Havas unique approach for global clients to 'media planning +' in the form of Mx emphasizing media experience versus media planning which includes connection, context and content
Be instrumental in the Mx excellence and design optimal Mx guidelines for global clients across Havas countries
Work closely with data and strategy communities as well as client leadership and specialists' teams
Build relationships with creative / content stakeholders and key media owners to ensure optimized and innovative Mx recommendations for our global clients
Ensure optimal Mx delivery for global clients in the countries in liaise with relevant internal specialist teams and make sure processes are respected for local implementation
Ensure audience planning and data integration from Mx brief to Mx measurement
Ensure quality control on plan recommendation against Mx delivery
Provide insightful post campaign optimization
Contribute to the client satisfaction

Previous Experience & Industry Background

8+ years professional experience in strategic planning
Media, Brand

Qualifications & Languages:

Bachelor's or Master's degree in Business, Marketing or Advertising
Languages: English (Intermediate)

Soft skills & Competencies

Managing execution
Being authentic and open
Being flexible and adaptable
Media and media planning
Mx Expert (Connection, Context, Content)
Omnichannel
Strong knowledge of partners and suppliers (Media / Tech / Data / Content)
Advanced Programmatic
OSEP

Technical skills

Media planning tools
Advertising technologies
Business intelligence software (i.e. Tableau, Datorama)
Office software

Skills:

Contract Type:
Temporary

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination.

We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.