Kam Ibd Madrid, Cuenca y Toledo - Takeda Pharmaceutical

Takeda Pharmaceutical

Empresa verificada

Madrid, España

hace 2 semanas

Publicado por:

Isabel García

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Descripción

Job Overview:

Based
in Madrid, you will be responsible for leading and developing local strategic customer relationships to grow Takeda ́s business within compliance and legal requirements.

Accountabilities and responsibilities will be applicable according to TA products LCM

Key Responsibilities:

Deliver agreed strategy and all necessary tactics within the key accounts in order to drive Takeda performance, including and not limited to delivering product and therapeutic knowledge, detailing to prescribers, and negotiating sales terms with hospital pharmacies.
Run highlevel scientific meetings with customers to convey product importance
Operate in a manner that is always in line with compliance and legal requirements and according to the marketing and sales strategies.
Participate at congresses, meetings and trainings.
Act as an ambassador for the Takeda brand, its vision and values that achieves patient focus at all levels of the business.
Have a
deep understanding of respective area and products. Including knowledge of products, product strategy, positioning, key messages, programs, company developments, customers and competitors.
Responsible for
continuous expansion of his/her knowledge, identifying gaps and new requirements specific for his/her context and
addressing them proactively and independently.
Understand the
impact of Takeda's drugs on patient's life from diagnosis to hospital consultation and ongoing treatment. Deliver Takeda
value proposition informed by patient pathway insight.

-
Proactively employs
creative thinking in order to best meet client needs, continuously
strive to identify
maximum value for both clients and Takeda

Formulate comprehensive and insightful key account plans to build, manage and improve trustful relationships with key stakeholders, whilst maximizing Takeda performance.
In coordination with supply chain, ensure Takeda product(s) is/are available at account level
Support and collaborate with In-Field Market Access territory partner to gain product access to local formularies and/or protocols within your accounts.
Develop deep local insights into priority accounts in order to shape and implement innovative offerings to meet account needs.
In coordination with the Brand Manager, shape and identify key marketing strategies that reflect customer needs and implement activities to support this strategy.
Active participation in marketing strategy definition to provide input when required.
Participation in the
formulation and
execution
of account plans (in coordination with infield market access)
focused on fulfilling clients
needs and therefore driving maximization of commercial performance.
Prioritize and manage accounts within assigned territory by assessing appropriate business opportunities through contacts with key decision makers and important local players.
Make changes as needed from new business opportunities and changes in the market place to achieve financial objectives.
Analyze territory sales and competitors together with customer behavior for best KAM or IFP planning.
Perform local marketing and sales analyses and gain patient flow insights.
Champion Key Account Management approach and share best practices among KAM team.
Track and communicate KPIs and performance metrics as defined in the account plan
Form, execute and followup tactics and KAM plans in regards to strategies and objectives for business areas in a costeffective way leading to best ROI.
Report on progress and deviations to First Line Manager or Business Unit Director
Weekly reporting and analyzing and followup of activities in CRM system.
Develop and maintain strong, effective and constructive relationships with external partners including KOLs, therapy nurses, other HCPs, patient associations (nondirect relationship), hospital pharmacists and administration to name a few by taking a leadership role in the communication and liaison between all external customers.
Serve as a
central coordinator infield of the contact
and communication for account related activities with HCPs
(face of One Takeda) communicating** value that Takeda provides to clients.

-
Transmits clients voice and needs to the organization
and coordinates the required resources **within Takeda to respond to them
-
Orchestrates different channels to provide best content for clients with support from back-office (marketing, omnichannel BP)
-
Develop relationships with clients that are perceived as unbiased
partnerships with client's best interests at the forefront instead of commercial transactions

Proactively engage in collaboration with fellow KAM team as well as other field partners, including MSLs, IFMA and Project Managers (where available) to ensure alignment in objectives and coordination of activities with accounts and external stakeholders.
Identify and r