F&b Venues Marketing Manager - Madrid, España - Marriott International, Inc

Marriott International, Inc

Empresa verificada

Madrid, España

hace 1 día

Publicado por:

Isabel García

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Descripción

Job Number

Job Category Sales & Marketing

Location The Madrid EDITION, Plaza de Celenque 2, Madrid, Madrid, Spain VIEW ON MAP

Schedule Full-Time

Located Remotely? N

Relocation? N

Position Type Management

JOB SUMMARY
Manage the day-to-day activities for F&B outlets, Punch Room & Lobby Bar communication & social media channels. Establish long-range objectives and specify the strategies and actions to achieve them. Manage active and engaged communities around a defined topic or topics by managing long-lead editorial calendars, monitoring online conversations. Participate in online conversations to build brand visibility, customer satisfaction and marketing/ecommerce support.

Establish a positive online presence for the restaurants & bars by integrating outlet-specific and brand messaging in a compelling and valuable way for participants.

Provide measurement of the impact of online presence to the hotel's overall business.

CANDIDATE PROFILE

Safety and Security / Seguridad y Protección**- Report work related accidents, or other injuries immediately upon occurrence to manager/supervisor.

Policies and Procedures / Políticas y procedimientos

Protect the privacy and security of guests and coworkers.
Follow company and department policies and procedures.
Ensure uniform and personal appearance are clean, hygienic, professional and in compliance with company policies and procedures.
Maintain confidentiality of proprietary materials and information.
Perform other reasonable job duties as requested by Supervisors.

Social Media

Manage daytoday activities of select social media channels.
Research and image sourcing of Social Media creative content.
Provide daytoday support on select social media channels.
Help distribute content across social platforms, content calendar, content library, adding new content of events etc.
Optimize tags across multiple distribution outlets. Linking content to ongoing local, national and global events; both within the bars industry but also all lifestyle related occurrences
Monitor community feedback in realtime and assist with fan engagement.
Manage active and engaged communities around a defined topic or topics by managing longlead editorial calendars, monitoring online conversations.
Participate in online conversations to build brand visibility, customer satisfaction and marketing/ecommerce support.
Assist with content seeding efforts.
Establish a positive online presence for the hotel(s) by integrating propertyspecific and brand messaging in a compelling and valuable way for participants.
Provide daytoday analysis of data from listening and CMS tools.
Create and manage reporting, profile moderation, outreach activities, etc.
Develop relationships with clients and working closely with them to learn their business and communication needs.
Interact with corporate ecommerce, strategic alliances and other corporate departments to verify leadership of the hotels in any emarketing opportunities.
Research social media opportunities for all market segments: business transient, leisure, group catering and food and beverage.
Assist with development and pullthrough of social media brand strategy and overarching reports.
Keep apprised of all relevant client, industry and market developments.
Uncover solicitation opportunities for managers in each market.
Serve as a resource for the sales and operations team regarding Internet distribution issues, questions, or new programs.
Observe, receive, and otherwise obtain information from all relevant sources.
Establish longrange objectives and specify the strategies and actions to achieve them.
Analyze information and evaluate results to choose the best solution and solve problems. Produce a monthly social media report and present this at the regular PR meeting
Verify marketing communications support regional, market, and hotel business objectives and goals.
Support execution and fulfillment of projects as outlined on marketing communications plans.
Verify adherence to Corporate Advertising and Marketing Communications standards, brand standards, and format guidelines.
Develop strong working relationships with outside vendors to verify quality, cost effective creative executions.
Verify marketing information provided to the properties is accurate, complete, timely, and enables hotels to meet or exceed guest expectations.
Responsible for updating Website content for Outlets and Brand Websites ( via EDITION Brand Office)

General Restaurant and Bars Communication

Manage PR Activities through Purple PR and attends biweekly PR Meeting
Coordinates PR/ Social Activation
Commercial Activation
Work with Sales Team on managing all paid events/ product launches in Punch Room.
Manage all social channels for all bar outlets, this includes; content calendar, content library, adding new content of events etc.