- Develop a visionary roadmap and strategic growth plan for the next 2-3 years, aligning with customer strategies for our Snacks and Beverages categories.
- Define growth levers that resonate through different channels and subchannels. Create compelling stories that captivate our customers and field teams, weaving in consumer and shopper insights, customer strategy, and category expertise.
- Take the lead in creating impactful Discovery meetings, Big Bets sessions, Trade-to-Trade (T2T) dialogues, and Growth summit events as part of our World Class Customer Engagement process.
- Integrate the different categories within the PepsiCo strategy seamlessly. Work closely with marketing, sales, trade, and more to create a perfect synergy.
- Dive deep into the analytics of product categories. Uncover sales trends, shopper behaviors, and competitor performances, transforming insights into action plans that hit the right notes.
- Team up with Sales Managers and Customer Category Managers to compose a Customer Category growth plan that resonates. Support the World Class Customer Engagement process with top-notch customer management.
- Develop the foundation of an Assortment & Shelving strategy that's as satisfying as a perfectly balanced chord. Utilize consumer preferences and market dynamics to propose clear and actionable plans for SKU rationalization, assortment share, OOS analysis, planograms, and game planning. Qualifications
- Strong communication skills in both English and Spanish
- Leadership to set the agenda, make projects and visions happen, be able to run multifunctional projects, to demonstrate influential impact at various levels and functions in the organization and with customers.
- Proven analytical proficiency
- Ability to lead long term vision next to short term
- Prior experience working with Nielsen, IRI and/or Kantar
- Hybrid working model: combination of remote and collaborative office experience to enable innovation
- Flexible work schedules & Work-life balance
- Variety of benefits to support your physical, emotional and financial wellbeing
- Professional growth possibilities & learning opportunities
Strategy Category Analyst - Cornellà del Terri, España - PepsiCo
Descripción
OverviewAre you interested in a career in Sales in PepsiCo? Are you passionate about Sales Category Management?Then now is the time to explore the opportunities of PepsiCo: join us as the next Strategy Category Analyst. Working with inspiring and experienced colleagues, you'll find that the atmosphere in our office in Barcelona/Madrid is informal and engaging. With an active, get-things-done culture, this is a place where your dynamism and agility will make a difference.
Your mission:
In this role, you will craft a visionary roadmap and strategic growth plan for both short and long term, in alignment with customer strategies for our Snacks and Beverages categories. This involves creating compelling narratives that resonate across channels, leading impactful customer engagement events, integrating categories within PepsiCo's strategy, and leveraging analytical insights to transform plans into actionable success.
Are you ready to lead new plans within PepsiCo? This is your opportunity
ResponsibilitiesYour day to day with us:
What will you need to succeed?
What makes us different?
Being you at PepsiCo:
PepsiCo is an equal opportunity employer, committed to helping people lead healthier lives and supports workforce diversity. We encourage the diversity of applicants across gender, age, ethnicity, nationality, sexual orientation, social background, religion or belief and disability.
Planet + People:
PepsiCo Positive (pep+) is how we'll transform the way we create value by operating within planetary boundaries and inspiring positive change for the planet and people in the global food system.