Solution Marketing Associate - Barcelona, España - EcoVadis

EcoVadis

Empresa verificada

Barcelona, España

hace 2 semanas

Publicado por:

Isabel García

beBee Recruiter

Descripción

Company Description:

Work smart, have fun and make an impact_

Our purpose is to guide all companies toward a sustainable world. EcoVadis is the leading provider of business sustainability ratings. Our solutions are backed by an international team of experts and powerful technology. We analyze data and build sustainability scorecards that give companies actionable insights into their environmental, social and ethical risks.

Learn more about our team and culture on EcoVadis careers page. If you have questions about the company or open roles you can chat with an insider.

We are seeking a Solutions Marketing Associate to fuel our expansion and drive market success.

The Solution Marketing Associate role is a critical addition to the fast-growing solutions marketing team and will carry cross-functional accountability with exposure to various projects and initiatives.

You will contribute to the positioning of EcoVadis solutions as the best and leading business sustainability ratings solution in the market.

You'll support the solutions marketing team in developing materials, content, and tools to fuel the sales and demand generation teams in attracting and winning deals, and our renewal/cross-sell teams in expanding our impact with existing customers for new solutions.

You'll also be responsible for specific product feature adoption by our prospects and existing customers in learning about our products, capabilities, and solutions.

This role provides a great opportunity for learning and growth, as you collaborate with various teams and gain exposure to different aspects of our business.

Your efforts will directly impact our market presence and contribute to the ongoing success of EcoVadis.

This is a role with significant visibility within the company alongside your solution marketing peers and leadership, allowing you to make a meaningful contribution to our mission and development.

Your Role is to:

Translate market insights to actionable inputs:

Provide support in translating market insights into actionable inputs
Collaborate closely with solution marketing peers, crossfunctional stakeholders, and leadership to support competitive analysis, solution benchmarking, and positioning of our solutions against competitors
Support the sourcing and analysis of customer and market insights, acting as a conduit to facilitate the continued differentiation of our products into new and existing materials
Work in tandem with the team to offer assistance in the development and maintenance of solution positioning and persona definitions, making necessary adaptations, and actively contributing to the creation and refinement of our solution storylines for each persona and ICP

Create content and develop marketing materials to launch our products and solutions to market:

Provide support in articulating our value proposition by contributing to the development of core messaging and positioning
Collaborate with peers and leadership to support the creation of solutionspecific marketing and sales materials, including brochures, web pages, videos, demos, sales presentations, FAQs, and competitive battle cards

Develop and project manage solutions marketing plans:

Provide support in developing and project managing the go-to-market strategy, aligning closely with the solution strategy for product launches and enhancements
Collaborate with solution marketing peers and leadership to facilitate crossfunctional marketing plans and activities for solutions, ensuring strong coordination with other teams

Champion solutions and contribute content and expertise to other teams' initiatives:

Provide support in contributing to thought leadership development, actively participating in the collaborative creation of insightful content
Collaborate with solution marketing peers and leadership to support events, webinars, and campaign development, ensuring seamless coordination
Offer assistance by contributing content expertise for customer pilots, enhancing the overall effectiveness of our initiatives

As a high-growth business, you may contribute to other projects as the need arises

Qualifications

Bachelor or masters degree in marketing, business or a related field
A minimum of 2 years of experience in solutions/product B2B marketing (ideally 4 years) or marketing communications in a B2B environment and at least 6 years total experience
Solid experience crafting succinct and impactful sales & marketing materials. Writing skills are essential.
Project management experience in a crossfunctional environment
Meticulous attention to detail, drive for quality, and ability to deliver results quickly
Comfortable running multiple projects from brief level through to completion
Enthusiasm for our solutions, customers and sales team is a must
Experience with marketing automation tools and CRM (Salesforce and Hubspot a plus); mastery of standard office tools (MS and Google Of