Progammatic Trader - Madrid, España - TAPTAP Peru

Descripción

Who we are:

TAPTAP, established in Madrid in 2010, is now operating in 10 markets across Europe, Africa, and the Americas. Our clients are major multinational brands, media agencies and agency trading desks looking for data-driven branding solutions through digital channels.

TAPTAP created its own technology and operates globally through Sonata Platform. What started as a premium mobile advertising network in 2010 has evolved into a highly adaptable global platform fueled by location intelligence. The Sonata Platform by Taptap introduces fresh opportunities for data-driven omnichannel media purchasing across the open web and advanced geospatial market analysis for a comprehensive view of your business.

Scope:

• Reporting directly to the Head of Trading & Data Analyst.
• Key role in the Client Services & Commercial teams.
• Responsibility for managing advertising campaigns using TAPTAP's DSP & DMP, Sonata.
• Management of EMEA Sales team campaigns to exceed client expectations.
• Collaboration with Product and Sales teams for robust media strategies.
• Maintaining updated forecasts and providing regular reports and recommendations.

Responsibilities:

• Programming and Implementing Digital Media campaigns:
• Communication with agencies, trading desks, and direct clients.
• Setting up data-driven digital ad campaigns in Sonata.
• Managing bid strategies for campaigns.
• Ensuring successful campaign deployment.
• Monitoring the Digital Media campaigns:
• Regularly monitoring campaign delivery.
• Analyzing digital inventory performance and KPIs.
• Troubleshooting ad creative issues.
• Engaging with agencies and clients as a technical ambassador for Taptap.
• Optimizing the Digital media campaigns:
• Conducting A/B testing on creative pieces.
• Analyzing campaign performance and recommending modifications.
• Maximizing performance and ad revenue.
• Reporting:
• Providing campaign reports to internal teams and clients.
• Preparing results and insights reports.

Experience & Skills:

• 2-3 years of similar experience within a trading desk, publisher, or advertiser team.
• Knowledge of DSP/SSP technologies.
• Experience in programmatic Buying, particularly Real Time Bidding.
• Strong analytical and problem-solving skills.
• Ability to plan, prioritize, and work efficiently under pressure.
• Data-driven personality with storytelling abilities based on campaign data.
• Excellent communication skills.
• Understanding of online advertising metrics and KPIs.
• Proficiency in Excel.

Bonus points:

• Experience with analytics and BI tools.
• HTML/Javascript knowledge.
• Fluent English (C1).
• Knowledge of Italian is advantageous (B2).

Benefits:

• Permanent position based in Madrid (hybrid).
• Potential for internal growth in an international company.
• Competitive compensation based on experience.
• Employee benefits like Ticket Restaurant/Health Insurance.
• Positive working environment.