Temporary Trade Marketeer - Las Palmas de Gran Canaria, España - JTI - Japan Tobacco International

Isabel García

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Isabel García

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Descripción
We are JTI, Japan Tobacco International, and we are present in 130 countries. We have spent years innovating, creating new and better products for
the consumers to choose from. This is our business. But not only. Our business is our people. Their talent. Their potential.

We believe that when they are
free to be themselves, and they are given the opportunity to grow, travel and develop,
amazing things can happen.


That's why our employees, from around the world, choose to be a part of JTI.
It is why 83% of employees feel happy working at JTI. And why we've been awarded
Global Top Employer status, nine years running.

So when you're ready to choose a career you'll love, in a company you'll love, feel free to #JoinTheIdea.


Temporary Trade Marketeer

Position purpose:


The Trade Marketer will have to effectively execute in-store activities to maximize consumer off-take of JTI products through the effective utilization of Marketing, Sales & Trade Marketing Programs and the attainment of volume, distribution and availability targets to gain SOM on channels: Traditional, Vending JTI & Vending (no partners), Wholesalers (Subdistributor), Food & Convenience stores.

Based on territory objectives, of which they are involved, he/she will organize its most effective and efficient route plan to reach its targets.

The Trade Marketer will have to fully understand the JTI performance across its territory and analyse data to support the local knowledge; and will have to be comfortable delivering business information to support its selling proposal.

Responsible of the field operations visiting KA POS, managing POS and checking compliance on contract planograms and agreements (assortment, price, planogram, trade programs, space, placement, availability, stock,...).

Identify and take corrective measures in case of no fulfillments. Install promotion plans and materials, as well as maintainance.

Constant collaboration with KAM, following instructions of Sales Manager stablishing great connection and relationship with the staff of the shops.

He/she will demonstrate a "Double Win" approach during the selling process matching the benefits of the JTI proposal to the need of the retailer.

Get the 100% of coverage on POS and frecuency of visits.


What will you do - responsibilities:


  • Execution planning:
  • Determines visit frequency based on provided "JTI customer prioritization",
  • Participates in the decision making of what activities should be executed in outlets,
  • Arranges time of visit with customer to get the best impact,
  • Plans for the calls based on sales data (in/out sales) from the Outlet
  • Strategic insights & Business advice:
  • Uses local knowledge to identify opportunities to be included into the Cycle Plan.
  • Analyses JTI activity and program performance for future planning.
  • Monitors Competitor Activity (respective territory and outlet) and Retailer activity.
  • Presents JTI sales information provided by JTI Head Office.
  • Educates and influences outlets on the best way to manage the tobacco category.
  • Tactically uses business information (JTI and retailer) to strengthen selling arguments.
  • Negotiation & Selling process (Double Win):
  • Negotiates short term sell out volume agreements to increase JTI sales (eg. Trade marketing programs).
  • Reverts JTI product placement to agreed planogram.
  • Checks compliance standards versus contractual agreements.
  • Uses an advanced selling process, matching JTI product benefits to customer needs.
  • Proactively predicts, plans and handles objections.
  • Gains commitment to plan by summarising the overall benefit of the JTI proposal matched to the needs of the customer.
  • Ensure reccommended selling price points of JTI products are correct.
  • Ensure the required JTI SKUs are listed.
  • Logistic:
  • Merchandises stock and educates store staff on the importance of availability (if required).
  • Takes / Places top up orders on behalf of retailer.
  • Performance:
  • Assess individual objectives performance versus planned and looks for future improvement,
  • Records results versus obective in TME or similar system.
  • Other:
  • Manage various tasks and projects as they arise and upon manager's request.

Who are we looking for - requirements:

  • Higher education preferable
  • At least 2 years experience in FMCG sales
  • Language: market preference & basic english skills (A2, B1)
  • Computer: good computer skills (Office suite)
  • Powerpoint and excel
  • Good commercial understanding
  • Good communication skills (verbal and written)
  • Good selling skills (Double Win approach)
  • Good Obiee & Portico knowledge (reporting & data)
  • Good Analytical skills
  • Versatility to manage several geographical areas and several types of clients profiles
  • Flexibility mindset

Recruitment process:

Thank you very much for your interest in the role. You are welcome to apply.

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