Brand Manager - Barcelona, España - Timetogrow

Timetogrow

Empresa verificada

Barcelona, España

hace 4 semanas

Publicado por:

Isabel García

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Descripción

The Brand Manager position is for someone who is experienced and passionate about consumer marketing and brand-building. Will be someone with deep knowledge about market research, analytics, and consumer behavior.

Main responsabilities:

Contribute to elaborate the brand strategy under the supervision of the Marketing Director
Lead the development and execution of the annual brand plan in partnership with the Commercial, Trade & Activations, Communication, Operations and Financial teams to ensure successful execution of brand programs
Create business-building, consumer focused marketing plans that may include: digital and traditional media campaigns, consumer promotions (off trade, on trade, e-commerce & specialized channel), educational and POS materials, digital components, events, and sponsorships
Lead the development of innovation with an months anticipation approach
Monitor business performance and take appropriate corrective actions to ensure achievement of business goals, including optimization of brand spend within the budget
Contribute to elaborate brand budget and profitability (P&L), including pricing, gross margin and financial analysis in collaboration with Sales & Finance departments
Ensure compliance with legal requirements in all marketing efforts

Requirements:

At least 5 years operational marketing experience in Luxury/High image brand with international scope
Degree in Marketing (or related field) required; MBA preferred
Demonstrated ability to think strategically and lead brand plans to execution (incl. new product development & project management)
Experience in wines & spirits is a plus
Fluent English

5 years