Product Marketing Expert - Barcelona, España - pal robotics

pal robotics

Empresa verificada

Barcelona, España

hace 3 semanas

Publicado por:

Isabel García

beBee Recruiter

Descripción

Company Description

PAL Robotics' mission is to create disruptive service robots that enhance society's quality of life and solve daily problems.

We are an EU leader in service robotics design and manufacture of highly integrated and reliable solutions for service industries and research institutions worldwide.

Job Description:

We are looking for a Product Marketing expert with 3+ years of experience who will have the responsibility to develop and implement a product marketing strategy roadmap for the company's products.

You will be deeply involved in the product lifecycle and will often collaborate with your colleagues in product management, sales, marketing, design and development.

Your main aim will be to grow the product in a healthy way through the complete pipeline, from awareness to retention.

As we are a robotic company, for succeeding in this role you must be deeply passionate about technology.

Primary Duties and Responsibilities

Implement successful ways of growth for the company's products
Prioritize product initiatives
Implement and follow KPI and metrics for product success
Develop and maintain a complete buyer's process and customer journey
Develop a marketing plan for the products you support together with the rest of the team
Understand and support sales channels for the products you support
Segment customers into identifiable buyer personas
Drive demand for our products with creative and innovative marketing practices
Understand the competitive landscape and their positioning
Developing key messages and USPs for the product at different stages, translating technical details into benefits for the user
Evaluate the ROI of different product growth initiatives
Supporting outbound and inbound marketing activities
Support with various responsibilities such as planning, scheduling, and coordinating marketing and sales activities
Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies

We offer:

You will be part of a dynamic and international team in a constantly growing and developing environment in a fulfilling and inclusive equal opportunity workplace.

The compensation package will be evaluated according to the relevant experience. The salary range between 25k€ and 32k€.

We also offer:

Permanent contract, flexible working hours and shorter working hours on Fridays.
26 labour days of holidays per year.
A large workspace with a terrace and views of sunny Barcelona.
Regular corporate events and team building.
Free coffee & tea provided.

Qualifications:

A Bachelor's degree in Business or Marketing or an MBA, or a technical degree with working experience of marketing.
Previous experience in Marketing.
Computer skills, including MS Office (especially MS Excel) and Google drive suite (docs, spreadsheets, etc)

Additional Information

Desired skills and experience