Tito Lívio Cavalcante Cartaxo

I have 21 years of experience in content creation, social media management, and virtual community building. I possess 16 years of experience in event creation and management, including political, sports, commercial, and private events, among others. Additionally, I have 10 years of general administration experience and 8 years as a coach and motivational speaker. 

Below, I present some of the projects I have worked on throughout my professional life.

Pissuídos | 2002-2007

Brand creation, social media management (Fotolog and Orkut, etc.), organization of trips and events, with the São Pissuído festival, a traditional celebration from the northeast that became a city reference, as the main event.

Cavalcante and Cartaxo Events | 2011 – 2015

Founding of the event company, brand and social media management, event and campaign production and coordination. Worked with clients such as INSINUANTE, a major local retail chain, Tatiana Ribeiro and Dedé, successful mayoral candidates, among others.

FPBF7 and Copa João Pessoa | 2012-2018 

Brand and social media management, content production, and event organization. Foundation of the Paraíba 7-a-side Football Federation and creation of the Copa João Pessoa 7-a-side Football event, which gained national recognition.

IFH – Institute of Human Flourishing | 2015 – 2016

Foundation, brand creation, marketing and social media management, training delivery, coaching, and motivational speaking. Participation in various television programs and academic and corporate projects.

Colégio e Curso Colibri Athenas | 2019 – 2021

Social media management, internal and social media campaign development. Online and in-person event management. Responsible for complete school digitization during the pandemic, transitioning all classes to the virtual environment. Customer support, school and parent community management, faculty training guidance, etc.

Graduate in social communication, postgraduate in marketing.