Tanya Segura

Hello! I'm Tanya 👋🏽

I was born in Madrid and since I was very young, I've been a child with a lot of imagination, at least that's what my mother says. That innate curiosity initially led me to study Advertising, where I fell even more in love with the power of creativity. Over time, this passion evolved towards the world of innovation, technology, and user experience.

Currently, I'm dedicated to Ux Research and Service Design, an exciting journey towards creating innovative solutions that positively transform the way we interact with digital products. Always ready to face any challenge that comes my way ☺️

In my free time, you'll also find me reading thrillers, enjoying video games, or enthusiastically sharing about the latest series I've watched.

• I work as a UX Research & Service Designer at a digital consultancy.
• Responsible for lead generation launches with internal databases. 
• Application of UX Writing to the conversational design of chatbots. Conducting Accessibility Audits for digital products.
• Experience in Design Thinking and Agile methodologies.
• Expert in Service Design tools.
• Expert in the application of Qualitative and Quantitative Techniques.

• Master's in User Experience at UDIT University of Design, Innovation, and Technology.
• Advertising and Title in Creation Techniques at Francisco de Vitoria University.
• Advertising and Institutional Communication at Catholic University of Argentina.