javier TABARES MARTÍNEZ

Objective: Company looking to implement a complete online marketing strategy. Digital Marketing Manager
Dear HR Team:
I am pleased to apply for the Digital Marketing Manager position you have recently posted on Linkedin/job site. After reading the job requirements, I believe that I am qualified for the position and will be able to exceed your expectations.
I am writing to express my interest in this digital position. I am a self-motivated and progress-oriented person with extensive experience in the sector, leading projects , designing and implementing the digital ecosystem in companies such as. Endesa, Caser or ENGIE with the aim of achieving objectives such as: online positioning, CRM updated and qualified generating qualified leads (Lead Nurturing) for the commercial team.
Throughout my career, I have been recognized for the achievement of results (obsessed with the creation and management of business KPIs, developing dashboards that provide corporate business information about the project). I enjoy designing the digital ecosystem strategy needed and going into detail in each of the tasks of the online environment to achieve the proposed objectives, both in B2B and B2C client. Within the strategy enter tasks or actions such as the implementation of a recruitment strategy in all channels where the customer is, web development &Usability, implementation of a Lead Nurturing strategy through marketing automation tools Hubspot & salesforce (as qualitative CRM of potential customers), positioning in RRSS.
As a project manager I have had the opportunity to connect at interdepartmental level with all the teams involved, with an agile methodology of monitoring: product, sales, IT, Legal, etc ... for the proper digital management of the project. For this I have extensive experience as a manager in managing teams of more than 10 people with agencies for the creation and execution of projects.
I also have a commercial profile having worked in Endesa as Business Development developing and getting value propositions to carry out strategic alliances between different companies, complete End to End projects in the creation of these alliances.
In my previous position I managed the online digital ecosystem in the most competent and efficient way having generated more than 25 million euros in potential business, and a large base of contacts generated through recruitment strategies and webinars developed, but due to a budgetary problem in my previous company I was forced to terminate the online project, and reduce costs. Although this period was unforeseen and unexpected, I am willing to return to work and bring all my experience in ambitious and challenging projects in client or agency.
Thank you for your time. It would be a pleasure to talk to you and discuss this opportunity with your company, which is betting on the digital environment as a growth driver in the coming years. I look forward to hearing from you soon.
Would you be open to a quick chat over the phone? Please let me know. Yours sincerely,

AMPERE POWER ENERGY (B2B-B2C) Jan.23-Present
Responsible for E2E ON-OFF marketing project for residential, industrial and energy communities.
• Development of the online acquisition strategy, web development, CRM implementation in Hubspot, activation of 360 acquisition channels (radio, call center, TV, media plan, Inbound, influencers, etc) to get qualified leads for Sales.
• Management and control of kpis (Reporting in Hubspot).
• Milestones: Management of the entire marketing project for industrial, residential and communities. Development and start-up of the central office in Madrid. Implementation and start-up of CRM in Hubspot. Activation of the digital channel, Radio, TV, and influencers.

Executive MBA, Dean’s List & Beta Gamma Sigma Award.| Sept 2017 - Jul 2018