Carlos González Ruiz

Over 10 year experience in Marketing and Business Development positions for various industries and products: agency, institutional, Consumer Goods, B2B-B2C, digital solutions development & TIC infrastructure. Internationally-oriented and comfortable inside multinational atmospheres, working, traveling and living abroad (Madrid, Dublin, London, Amman, Dubai, Barcelona).

Over 10 year experience in Marketing and Business Development positions for different industries and products: agency, institutional, Consumer Goods, B2B-B2C, digital solutions development & TIC infrastructure. Internationally-oriented and comfortable inside multinational atmospheres, working, traveling and living abroad (Madrid, Dublin, Amman, Dubai, Barcelona).

Marketing background has enabled me to have a deeper and wider spectrum on understanding Sales. From studying the product and its audience, to defining and executing the Go-To-Market strategies through the activation of all the appropriate and profitable marketing levers. Goal-oriented and driven by business growth.

Latest experience on BD for tech companies developing SaaS and tailored digital projects, defining commercial strategies and generating rapid sales opportunities. This industry has allowed me to acquire knowledge on top notch technology and innovation applied to customer experience, a deep dive into Agile methodology and fast-paced project delivery.

Passionate about Marketing, Sales and Innovation.

Bachelor's Degree in Marketing and Business Management by ESIC Business & Marketing School. Bachelor's Degree in Advertising and Public Relations by Universidad Rey Juan Carlos. ThePowerMBA Program (Digital Marketing, Business Expert - Business Management) by ThePower Business School. Bilingual education (English-Spanish), advanced in French.