
Arnulfo Rojas Sepúlveda
Marketing / Publicidad / Relaciones Públicas
Acerca de Arnulfo Rojas Sepúlveda:
I combine technology, business acumen, and a passion for social impact to drive strategic communication and partnerships across cultures. My background in social and digital anthropology empowers me to conduct qualitative research and develop relevant communication strategies and commercial development plans.
Highly adaptable and at ease in multicultural environments, I leverage my fluency in Spanish, French, English, German, and Italian to foster trust-based communication and partnerships. I inform my judgment and decision-making with data, research, and critical thinking, and possess a strong track record of localising initiatives focused on innovation in ICT with a significant social impact.
A skilled project manager with expertise in marketing and sustainability, I believe in the power of diversity and embrace different perspectives and approaches. I thrive in multicultural settings and am eager to contribute my talents to a purpose-driven organisation.
Key Skills and Expertise:
Communication Localisation and Strategic Partnerships: Fostering connections across cultures, crafting tailored communication strategies, and developing commercial approaches sensitive to social and cultural dynamics.
Intercultural Talents: I leverage a background in Social and Digital Anthropology to incorporate diverse perspectives into inclusive communication solutions.
Qualitative Research for Business Impact: Application of research methodologies to optimise digital and communication services, driving positive social change.
Strategic Communications and Marketing: Strength in crafting effective strategies that resonate with diverse audiences.
Data-Informed Decision-Making: I utilise data, research, and critical thinking to inform communication efforts and align them with business objectives.
Innovation in Technology, Information, and Communication (TIC): Localisation of initiatives with social relevance, fostering innovation in technology solutions and culturally sensitive content creation.
Holistic Training: Expertise spanning Social and Digital Anthropology, Project Management, Marketing, and Sustainability, ensuring a comprehensive approach to projects.
Championing Diversity: Advocates for diverse thinking and embraces dyslexic perspectives to foster creativity and innovation.
Thriving in Multicultural Environments: Fluent in English, Spanish, French, German, and Italian, excelling in global settings.
Let's Connect and Explore Opportunities Together!
Experiencia
Director of Partnerships & CommunicationDirector of Partnerships & Communication
Mobidys Ibérica ·
Director, Partnerships & Communication at MOBiDYS
I forge strategic alliances (schools, NGOs, EdTech, AI) to expand MOBiDYS' reach and champion inclusive reading experiences. I also craft and execute our communication strategy, building brand awareness through PR, marketing, and content creation.
Key Skills:
Partnership Development
Negotiation & Deal Structuring
Communication Strategy
Public Relations & Media Relations
Content Marketing
Partnership Development
Mobidys Ibérica
Identified and qualified potential partners in the Spanish and LATAM market for Mobidy's solutions.
Negotiated and developed mutually beneficial partnership agreements.
Managed and nurtured relationships with key partners to drive sales and market growth.
Developed and implemented strategies to expand Mobidy's reach and brand awareness in the Spanish and LATAM market.
Research
Conducted market research to identify industry trends, customer needs, and competitor activity in the Spanish and LATAM market.
Analysed market data to inform partnership development strategies and identify new business opportunities.
Prepared reports and presentations on market findings and recommendations.
Responsibilities as Reference Person
Served as a primary point of contact for partners and customers in the Spanish and LATAM market.
Provided technical and commercial support to partners and customers.
Acted as a Mobidys' subject matter expert for the Spanish and LATAM market.
Coordinador Producción
Mobidys Ibérica
Recruited various production stakeholders: preparers, narrators, audio controllers.
Trained and managed the different stakeholders.
Verified the invoicing of the various stakeholders and liaised with the publication manager.
Monitored activity using available tools (Airtable).
Participated in the Book Validation Committee (BVC) to provide visibility to the affiliate and manage delivery deadlines based on book complexity and workload.
Reference Coordination:
Ensured overall consistency of catalogs for different affiliates.
Supervised invoices from all affiliates.
Provided weekly activity reporting (production indicators).
Supported affiliate coordinators (technical assistance, training, organization, invoicing).
Educación
Universität Graz
Diploma Project Management, Gestión de proyectos
2017 - 2018
- Actividades y grupos: Control and financing
- Risk and Quality Assessment
- PM Methods and Techniques
Universität Klagenfurt
PhD Courses, Social Ecology
2014 - 2015
- Social metabolism,
- Land use and colonization of ecosystems,
- Long term socio-ecological research and environmental history,
- Socio-ecological transformation,
Integrated socio-ecological modelling. - Social metabolism, Land use and colonization of ecosystems, Long term socio-ecological research and environmental history, Socio-ecological transformation, Integrated socio-ecological modelling.
Vrije Universiteit Amsterdam (VU Amsterdam)
Master's degree, Cultural Anthropology
2008 - 2009
Merit Scholarship: given by "Vrije Universiteit Amsterdam". Amsterdam.
- Learned sustainability-oriented and socio economic principal theories and methods.
- Used ethnographic methods like in depth interviews and participative observation.
- Obtained in-depth understanding of rural and urban development dynamics concerning the environment.
- Conducted a thesis on the socio-cultural impacts of development in the Caribbean.
Elaboration and assessment of educational programs regarding environment, local development and human security - Learned sustainability-oriented and socio economic principal theories and methods. o Used ethnographic methods like in depth interviews and participative observation. o Obtained in-depth understanding of rural and urban development dynamics concerning the environment. o Conducted a thesis on the socio-cultural impacts of development in the Caribbean. o Elaboration and assessment of educational programs regarding environment, local development and human security