Andrea Hernández

Marketing professional with 12 years of experience as an analyst, specializing in market
research, consumer analysis, and data analysis. Skilled in project and people management,
accustomed to interacting with different roles within and outside the company. Versatile,
used to international environments and strategic roles. Eager to learn, passionate about
quality work, and fostering a positive work environment.
In recent years, I have taken courses focused on data extraction (SQL) and dynamic result
visualizations (Power BI). I am passionate about consumer understanding, and stay
updated on digitalization trends in the industry, as well as beginning to explore AI tools.

Extended experience about Market Reseerch and Consumer Insights. Additional experience as Data analyst and Business Analyst.

Bachelor in Advertising and Public Relations, Master in Digital Marketing and E-commerce, public certification on market research and several courses about Power BI and Data Analysis.