Growth Manager - Madrid, España - Ekkiden

Ekkiden

Empresa verificada

Madrid, España

hace 3 semanas

Publicado por:

Isabel García

beBee Recruiter

Descripción

Role :
Growth manager M/F

As growth manager, you are part of the Marketing team and you are in charge of the lead generation and growth hacking strategies of the company.

Working closely with the Sales team and Recruitment team, you optimize, test, learn, automate and develop the efficiency of our conversion funnel and our inbound strategy through several channels.

You are also the keystone of the adoption and the use of our CRM.

Responsabilities:

Participate in the definition and implementation of Ekkiden's lead generation strategy and management (webinar, ebook, CTA, form, scoring, nurturing, landing page ) in line with the other teams and business priorities, in collaboration with the rest of the marketing team and under the supervision of the Head of Marketing and Communication.
Develop effective lead scoring, campaigns, and automated actions to qualify the leads and convert them to Marketing Qualified Leads (MQL)
Support the Sales team in the transformation of MQL to Sales Qualified Leads and Recruitment Qualified Leads (nurturing, scoring, campaigns creation, optimization )
Support the Sale team and the Recruitment team in the automatization and optimization of their part of the conversion funnel
Work hand in hand with the Content and Social Media Manager to optimise Ekkiden's lead generation strategy
Lead the implementation of the new version of our CRM with an external provider, guarantee its use by all the teams and propose regular optimisation
Automate and improve all actions of the lead generation and qualification strategy through our HubSpot CRM and improve it
Measure the efficiency of each action through regular reporting and make proposals to optimise it
Participate in the construction of the inbound section on our new website
Optimize our funnel of conversion and our inbound strategy (business and recruitment)
Develop, A/B test and optimize all our conversion points as well as the journeys leading to them
Regularly launch and analyze new online acquisition tests to grow and improve the acquisition of leads and qualification of our audience through several channels (social media, landing pages, ads, SEA )

What we are looking for:

You have a passion for growth management and marketing/sales challenges, particularly in terms of copywriting, conversion and automation
You have a basic knowledge of acquisition and lead generation, acquired through your various experiences or projects
You are a copywriter at heart and like clear, rhythmic sentences that sound good. You know how to capture the attention of your readers and you write to convince and impact your target audience
You test, analyse and constantly optimise the results of your campaigns
You have knowledge around marketing automation & CRM tools
Passionate about new technologies, entrepreneurship, and selfdevelopment, comfortable with CRM, MQLs & SQLs, API connections, copywriting and automation tools
You are able to adapt your campaigns to your targets according to precise objectives and to measure their success
You are known for your autonomy, your discipline, your creativity and your datadriven mindset
You like to work in a team and particularly appreciate collaborating with other teams than your own
You are able to evolve in an international environment where English is predominant

What we offer:

Join us at the right time to make your mark in a fast growing organisation

Varied missions in a challenging environment that will allow you to have a real impact on the company

The possibility to work autonomously and be a force of proposal to grow together

A career path that suits your personality, both in terms of role and location

Continuous and demanding training to unlock your full potential

Flexible working conditions (hours, teleworking,...)

A performance culture with rewarding bonuses

A great office in the heart of Madrid