Content Marketing Manager - Barcelona, España - Abi Global Health

Abi Global Health

Empresa verificada

Barcelona, España

hace 1 semana

Publicado por:

Isabel García

beBee Recruiter

Descripción

We are a global B2B2C telemedicine platform, active in 37 countries around the world. Our mission is to make professional healthcare as easy to access as advice from a friend.

By transforming the way people access professional healthcare, we contribute to the United Nations Sustainable Development Goal 3 "to ensure healthy lives and promote well-being for all.

The role_

You will be responsible for the content marketing strategy and execution.

Objectives:

In this role, you will develop and execute a comprehensive content marketing strategy that includes managing the content calendar, creating engaging content across various channels, collaborating with cross-functional teams, monitoring and analysing content performance, and staying up-to-date with industry trends to continuously improve our efforts.

Your skills in content planning and execution will be pivotal in establishing our brand as a leading authority in the telemedicine industry, driving engagement, generating leads, and ultimately increasing conversions.

By positioning us as a thought leader in the industry, you will set us up for long-term success and continued growth.

Tasks_
You will develop and execute content marketing strategies that align with business objectives and target audiences
You will manage and maintain the content calendar to ensure a consistent flow of content across all channels
You will collaborate with crossfunctional teams, including product, medical, and sales, to ensure content aligns with their needs and goals
You will monitor and analyse content performance across channels, adjust strategies as needed to improve results
You will stay uptodate with industry trends and emerging technologies to continuously improve content marketing efforts
You will manage relationships with external vendors, including agencies, freelance writers, industry publications
You will work closely with internal stakeholders to identify new content topics and build thought leaders' online profiles

Requirements:

You are available for a full time role based in Spain, Ireland, or UK.

Attributes_
You have a strong interest in the latest technology innovations with a desire to learn about digital health
You have the ability to work collaboratively across teams and build relationships with stakeholders
You independently manage your own time
You enjoy travel and working in an international environment
People value your integrity, and they trust you to be true to your word
The startup world appeals to you as a professional choice
Skills & Experience_
Excellent written and verbal communication skills in English
Bachelor's degree in Marketing, Communications, Journalism or relevant field
5+ years experience in content marketing with a focus on the tech industry
Robust research skills and a keen eye for detail
Experience with keyword research and SEO best practice
Demonstrated experience managing content calendars and creating content that drives engagement and conversion
Strong project management skills, with an ability to prioritise and multitask in a fastpaced environment
Team and agency management experience is an advantage

Benefits
- €30,000 - €45,000 gross annual salary

Classpass fitness membership
Coursera online training from top universities
Travel insurance, covering business and personal travel
Netflix, Disney+ or HBO account
MacBook Air laptop and needed peripherals
What else?_
You will work in a dynamic, international environment with colleagues, clients and partners from around the world.
You will have the opportunity to develop your skills and your career quickly and to establish yourself in a fastgrowing company with global ambitions.
You and your friends and family will have free access to the Abi medical microconsultation service.

**We look forward to learning more about you