Omnichannel Business Partner Spain - Madrid, España - Takeda Pharmaceutical
Descripción
Job Overview:
Key Responsibilities:
- Ownership of omnichannel program for clients, ranging from strategic input to daytoday management of tactics
- Participate during brand plan for strategy development and activities definition, responsible for execution of digital activities
- Identify HCPs most preferred channels, content and format for digital communication
- Develop and implement marketing campaigns. Evaluate and report campaign performance
- Provide a seamless company/brand experience, regardless of channel or device
- Analyze competitive context of omnichannel solutions in the market of responsibilities to properly position Takeda vs. competitors
- Guide clients and colleagues with varying experiences in digital and omnichannel through potential solutions
- Collaborate with commercial BUs and CEx on sales force KPIs and field sales targeting strategy
- Act as the key liaison across all functional areas, including business units, the information technology department, and outside vendors
Education, Experience & Skills:
- Bachelor's degree in marketing or related field, or equivalent as well as relevant work experience
- 35 years of demonstrated, progressive experience in planning and executing marketing programs
- Experience is designing digital customer touchpoints that result in positive customer experiences
- Proficient understanding of and experience in setting up digital and multichannel marketing campaigns
- Ability to work with the marketing & sales team to track and report on key performance indicators and provide recommendations for optimization
- Ability to proactively consult with various stakeholders to meet critical deadlines
- Experience in conducting strategic briefs and work closely with agency partners for content creation and approval
- Ideally knowledge of pharmaceutical compliance requirements and implications for building materials, communications and campaigns
- Excellent verbal, written, and presentation skills in both English and Spanish
- Team player who is flexible, results
At Takeda, we are transforming the pharmaceutical industry through our R&D-driven market leadership and being a values-led company.
What Takeda Can Offer You
To further support and inspire our employees, our benefits include: Competitive basic salary, Annual Bonus, Contributory Pension Scheme, Private Health Cover and Life Assurance.
Empowering Our People to Shine
Locations:
Madrid, Spain
Worker Type:
Employee
Worker Sub-Type:
Regular
Time Type:
Full time
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